Cisco has acquired UK-based software firm IMImobile for $730 million. IMImobile provides software and services which allow enterprises and organizations to stay constantly connected to their customers across their entire journey.
The acquisition will allow Cisco to offer customer-facing businesses with an end-to-end customer interaction management solution and rich customer experiences, along with the ability to drive faster and smarter interactions and orchestration throughout the lifecycle journey of the customer.
As more people work remotely or from home, enterprise customers are increasingly moving towards delivering Contact Center as a Services (CCaaS). IMImobile’s cloud communications software and services furthers Cisco’s vision to provide a comprehensive Customer Experience as a Service (CXaaS) offer to the market.
“We look forward to working with IMImobile to help create a comprehensive CXaaS solution for the market—one that gives businesses a platform to provide delightful experiences across the entire customer lifecycle journey,” said Jeetu Patel, senior vice president and general manager of Cisco’s Security and Applications business.