By 2025, 80% of marketers who have invested in personalization will abandon their efforts due to lack of ROI, the perils of customer data management or both, according to Gartner.…
Gartner
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Fears of geopolitical instability may impact the global offshore services market, as sourcing, procurement and vendor management executives review their options to mitigate risk, according to Gartner. The offshore outsourcing…
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According to the latest forecast by Gartner, Inc., IT spending in India will total US$94 billion in 2020, up from US$88.5 billion in 2019 (an increase of 6.6%). “2020 will…
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As organizations continue to collect customer and employee data, chief audit executives (CAEs) are increasingly concerned about how to govern and protect it, according to Gartner. According to Gartner’s annual…
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Fewer than 50% of documented corporate strategies mention data and analytics as key components for delivering enterprise value, according to Gartner. That is because traditional data and analytics strategies overlook…
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